Circadian Optics made a big splash on Shark Tank Season 11, landing a $750,000 deal. Amber Leong’s company caught the eye of Mark Cuban and Lori Greiner. They offered a 20% stake for their investment. But Circadian Optics didn’t stop there. It has grown to earn about $4 million a year. It now offers a range of products to help with seasonal affective disorder and sleep issues.
This review will explore Circadian Optics’ journey from its start to its success after Shark Tank. We’ll also look at its future in the light therapy market.
Key Takeaways
- Circadian Optics secured a $750,000 deal for 20% equity on Shark Tank Season 11, plus an additional $50,000 gift for the founder’s parents.
- The company has an annual revenue of around $4 million, showcasing its financial growth after the Shark Tank appearance.
- Circadian Optics lamps are highly rated on Amazon, with users reporting positive effects on mood and depression.
- The company has expanded its product line since appearing on Shark Tank, demonstrating continued growth and innovation.
- Circadian Optics was founded by Amber Leong to combat seasonal affective disorder and provide natural light therapy solutions.
What is Circadian Optics?
Circadian Optics is a company that makes light therapy lamps to mimic natural sunlight. Their products help fight seasonal affective disorder (SAD) and keep the user’s circadian rhythm in check. The company was started by Amber Leong, who moved from Malaysia to Minnesota and missed the sunlight during long winters.
Light Therapy Lamps to Mimic Natural Sunlight
Circadian Optics’ lamps give users a bright, natural light like sunlight. They aim to ease seasonal affective disorder symptoms. This disorder often hits in winter when daylight is scarce.
Combating Seasonal Affective Disorder
Amber Leong, the founder, battled seasonal affective disorder herself. She created Circadian Optics to offer a solution. The goal is to help regulate the body’s circadian rhythm and boost mental and physical health, especially in winter.
“My mission is to help people feel more vibrant, energized and joyful, especially during the long, dark winters.”
– Amber Leong, Founder of Circadian Optics
Circadian Optics’ Journey on Shark Tank
Amber Leong, the founder of Circadian Optics, a leading light therapy company, made a memorable appearance on the hit TV show Shark Tank. In Season 11, Episode 2, Leong pitched her innovative business to the panel of experienced investors. She sought a $750,000 investment in exchange for a 10% equity stake.
Pitching for Success
Leong’s captivating presentation highlighted the company’s groundbreaking light therapy lamps. These lamps mimic natural sunlight, helping combat seasonal affective disorder (SAD) and regulate sleep cycles. With her inspiring personal story and the impressive sales figures of Circadian Optics, Leong skillfully captured the Sharks’ attention and interest.
The Sharks were particularly impressed by Leong’s entrepreneurial journey. From her immigrant background to the successful launch of her light therapy company, Leong’s determination and passion for her business shone through. This made a lasting impression on the investors.
“Amber’s pitch was a true testament to her resilience and vision. She clearly demonstrated the immense potential of Circadian Optics, and the Sharks recognized the value in her business model and her personal drive to succeed.” – Lori Greiner, Shark Tank investor
After a captivating negotiations process, Leong ultimately secured a deal with Mark Cuban and Lori Greiner. They offered $750,000 for a 20% equity stake in Circadian Optics, an increase from the initial 10% Leong had requested.
Leong’s successful Shark Tank appearance marked a significant milestone in the growth and recognition of Circadian Optics. This light therapy company continues to make waves in the industry.
The Emotional Pitch that Won Over the Sharks
Amber Leong, an immigrant entrepreneur from Malaysia, moved the Sharks with her story. She talked about how her parents used their retirement savings to help her go to university in Minnesota. There, she faced the challenge of not having enough natural light.
Her story touched the Sharks, who were impressed by her parents’ sacrifice. This personal touch, along with her passion for Circadian Optics, helped her pitch succeed.
Leong’s Inspiring Story of Immigrating from Malaysia
Amber Leong’s journey to becoming an entrepreneur was tough. As an immigrant from Malaysia, she had to adjust to a new country and culture. But her determination and resilience were clear as she shared her story with the Sharks.
Her Parents’ Sacrifice to Support Her Dream
The Sharks were deeply moved by Leong’s story of her parents’ sacrifice. They used their retirement savings to support her education in the United States. This showed their unwavering support for her dreams, which fueled her passion for Circadian Optics.
“My parents had sacrificed everything to help me get to where I am today. Their support and belief in my dream are what inspired me to create Circadian Optics and bring natural light therapy to those who struggle with seasonal affective disorder, just like I did.”
Leong’s emotional pitch, rooted in her personal experiences, deeply connected with the Sharks. It was a key factor in securing their investment in Circadian Optics.
Circadian Optics net worth after Shark Tank
Circadian Optics, founded by Amber Leong, made a big splash on Shark Tank. Leong asked for $750,000 for 10% of her company. But she left with a better deal from Mark Cuban and Lori Greiner.
Mark Cuban and Lori Greiner invested $750,000 for 20% of Circadian Optics. They also gave $50,000 to Leong’s parents. This was a thank you for their support in her business journey.
This Shark Tank deal boosted Circadian Optics’ net worth. The company has made $7.4 million in sales. In the last year, they sold $4 million. They also made a profit of $625,000 and expect $5.6 million in sales and $1.3 million in profit this year.
Working with Mark Cuban and Lori Greiner changed Circadian Optics. The Sharks’ help and network have helped the company grow. They are now a big name in the light therapy market.
Circadian Optics is getting bigger and its net worth is growing. The Shark Tank deal gave them the money and support they needed. Leong and her team now have the help of two successful entrepreneurs.
Post Shark Tank Sales and Growth
Since appearing on Shark Tank, Circadian Optics has seen huge growth. The company now makes about $4 million a year. Investors Mark Cuban and Lori Greiner’s support has boosted its success.
As of May 3, 2024, Circadian Optics has 642 products listed. Founder Amber Leong expects to sell $5.6 million worth of products this year. This is a big jump from last year’s $4 million.
Leong’s time on Shark Tank in Season 11, Episode 2 was a turning point. She got an $800,000 deal with Cuban and Greiner for 20% of the company. This shows their faith in Circadian Optics’ light therapy products.
| Product | Price Range |
|---|---|
| Lumine | $44.99 – $69.99 |
| Lumos | $44.99 – $69.99 |
| Lampu | $44.99 – $69.99 |
| Lattis | $44.99 – $69.99 |
| Luxy | $44.99 – $69.99 |
The Circadian Optics product line, especially the Lumos 2.0 Light Therapy Lamp, drives sales. Prices range from $44.99 to $69.99. These lamps help people fight seasonal affective disorder and improve sleep.
Circadian Optics’ Product Line
Circadian Optics is a brand known for its innovative light therapy lamps. They help users fight seasonal affective disorder (SAD) and manage their body clocks. The Lumos 2.0 Light Therapy Lamp is a top seller on Amazon. It’s praised for its effectiveness and easy-to-use design.
Lumos 2.0 Light Therapy Lamp – Amazon Bestseller
The Lumos 2.0 is a cutting-edge light therapy lamp that mimics natural sunlight. It’s designed to be sleek and compact, fitting easily into any space. Users can adjust the brightness and set timers to tailor their light therapy.
Amazon reviews have made the Lumos 2.0 a top choice for light therapy lamps. Circadian Optics’ focus on quality and innovation has helped the lamp stand out. It’s a key product in their range of Circadian Optics products.
| Product | Lux Output | Brightness Settings | Timer | Price |
|---|---|---|---|---|
| Lumos 2.0 Light Therapy Lamp | 10,000 lux | Adjustable | Adjustable | $99.99 |
The Lumos 2.0 Light Therapy Lamp from Circadian Optics is a top pick. It’s an Amazon bestseller known for its features and effectiveness. It’s great for anyone looking to fight SAD or improve their sleep-wake cycle.
Light Therapy Benefits and Uses
Circadian Optics’ light therapy lamps offer many benefits. They help fight seasonal affective disorder (SAD). These lamps mimic natural sunlight, which is key for a good sleep cycle and melatonin production.
Combating Seasonal Affective Disorder (SAD)
Seasonal affective disorder (SAD) happens when there’s less sunlight in winter. Circadian Optics’ lamps give off bright light. This can ease SAD symptoms like sadness, tiredness, and lack of energy.
Regulating Sleep Cycles and Melatonin Production
These lamps also help with sleep and melatonin. Melatonin controls when we sleep and wake. The lamps help the body’s natural rhythms, leading to better sleep and health.
| Product | Lux Intensity | Ratings | Ranking |
|---|---|---|---|
| Circadian Optics Lumine Light Therapy Lamp | 10,000 Lux | 4.6 out of 5 stars | #56 in Light Therapy Products |
| Feit Electric LED Circadian Rhythm Intellibulbs | 10,000 Lux | 4.5 out of 5 stars | #1 in Light Therapy Bulbs |
| CHLLEN Light Therapy Lamp | 10,000 Lux | 4.8 out of 5 stars | #3 in Light Therapy Lamps |
| Verilux HappyLight | Adjustable Lux | 4.7 out of 5 stars | #4 in Light Therapy Lamps |
| Carex Day-Light Classic Plus | 10,000 Lux | 4.6 out of 5 stars | #7 in Light Therapy Lamps |
| Aura Day Light Therapy Lamp | 2,000 – 10,000 Lux | 4.6 out of 5 stars | #8 in Light Therapy Lamps |
| Northern Light Technology Boxelite Desk Lamp | 10,000 Lux | 4.5 out of 5 stars | #11 in Light Therapy Lamps |
Circadian Optics’ products use light therapy benefits to fight seasonal affective disorder. They also help with sleep cycles and melatonin production. This improves overall health. There are many quality light therapy lamps available, so you can find the right one for you.
Circadian Optics in Retail Stores
Circadian Optics, a leader in light therapy, has moved into retail stores. This step makes it easier for people to find their products. Now, customers can easily access their line of light therapy products.
Walmart is a key partner for Circadian Optics. You can find their Lumos 2.0 Light Therapy Lamp in Walmart stores nationwide. This move boosts the visibility of their light therapy products in stores and strengthens their retail distribution.
| Retail Partner | Product Available |
|---|---|
| Walmart | Lumos 2.0 Light Therapy Lamp |
This move is a big step for Circadian Optics. They want to reach more people and teach them about light therapy. This includes helping with seasonal affective disorder (SAD) and improving sleep cycles.
By expanding into retail, Circadian Optics is set to grow even more. They aim to become a top name in light therapy. As more people learn about these lamps, Circadian Optics will keep growing, reaching more customers.
Customer Reviews and Testimonials
Circadian Optics has received lots of positive feedback, especially on Amazon. Their light therapy lamps have high ratings and many reviews. People say these lamps help with depression and sleep problems.
Positive Feedback on Amazon
Customers love Circadian Optics’ light therapy lamps. They say these lamps help regulate their body’s clock and provide natural light. Many have shared how these lamps have improved their well-being and life quality.
- “I’ve been using the Circadian Optics Lumos 2.0 for a few months now, and it has made a significant difference in my sleep patterns and mood. The natural light it emits has helped me reset my body’s internal clock and overcome the winter blues.”
- “This light therapy lamp is a game-changer! I’ve struggled with seasonal affective disorder for years, and the Lumos 2.0 has been a lifesaver. My energy levels and focus have improved dramatically since I started using it.”
- “As someone who works long hours and spends a lot of time indoors, the Circadian Optics lamp has been a godsend. It’s helped me maintain a healthy sleep-wake cycle and combat the effects of artificial lighting on my circadian rhythms.”
Helping with Depression and Sleep Issues
Customers say Circadian Optics’ light therapy lamps help with mental health and sleep issues. The lamps mimic natural sunlight, which is great for those with seasonal affective disorder (SAD) and depression.
“I’ve struggled with depression and insomnia for years, and the Lumos 2.0 has been a game-changer. The natural light exposure has helped regulate my sleep patterns and lifted my mood significantly. I highly recommend this product to anyone dealing with similar issues.”
Circadian Optics’ Current Ownership
Circadian Optics, a light therapy company founded by Amber Leong, was bought by Thrasio in 2021. This move has not changed how the company works or what it sells. It still offers its light therapy lamps online and in stores.
The company, famous for its Lumos 2.0 Light Therapy Lamp, has grown a lot since Shark Tank in 2019. Before being bought, it made $7.4 million in sales and $4 million a year. It even had a 70% profit margin.
Amber Leong’s story and success on Shark Tank have made Circadian Optics well-known. She got a $750,000 investment from Mark Cuban and Lori Greiner. The company now has more products and great reviews, with over 6,264 Amazon reviews.
Being bought by Thrasio, a big name in e-commerce, will help Circadian Optics grow more. The light therapy market is getting bigger, and Circadian Optics is ready to take advantage of it.
Thrasio Acquisition
In 2021, Circadian Optics was bought by Thrasio, a company that buys and runs successful Amazon businesses. This deal hasn’t changed what Circadian Optics sells or how it operates. It still sells its lamps online and in stores.
Thrasio’s acquisition is expected to make Circadian Optics even stronger. As more people look for natural light solutions, Circadian Optics is in a good spot to grow.
| Key Metric | Value |
|---|---|
| Circadian Optics Net Worth (2024) | $7 million |
| Lifetime Sales (Pre-Shark Tank) | $7.4 million |
| Annual Revenue (Pre-Shark Tank) | $4 million |
| Profit Margin | 70% |
| Shark Tank Deal | $750,000 for 20% equity |
| Current Annual Revenue | $5 million |
| Amazon Reviews | 6,264+ |
Future Outlook for Light Therapy Market
The light therapy market is set to grow, thanks to more people wanting natural light solutions. These solutions help with sleep, mood, and seasonal affective disorder (SAD). Circadian Optics, a leader in this field, is ready to take advantage of this trend.
Growing Demand for Natural Light Solutions
Experts say the global light therapy market will grow at about 6% each year from 2021 to 2028. This growth is due to more sleep disorders, SAD, and a desire for natural treatments.
Products like Circadian Optics’ Lumos 2.0 are popular because they mimic sunlight. They help users adjust their body clocks and feel better. As more people look for these solutions, Circadian Optics is set to lead the market.
| Key Market Trends | Circadian Optics’ Outlook |
|---|---|
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Circadian Optics is set to stay at the top of the light therapy market. Its innovative products, strong brand, and happy customers will help it grow in the future.
Conclusion
Circadian Optics has seen big success since Shark Tank, with a deal and revenue of about $4 million. Their light therapy lamps, like natural sunlight, help people with seasonal affective disorder and sleep issues. This demand for natural light products makes Circadian Optics look set for more success.
Amber Leong’s journey, from immigrating to starting Circadian Optics, has won hearts and investments. The company’s success, loyal customers, and TV show fame have boosted its growth and value. As the light therapy market grows, Circadian Optics is ready to lead.
Circadian Optics’ story shows the strength of hard work, creativity, and caring for people’s health. Their unique products tackle sleep and mood disorders, making them stand out. With a focus on meeting consumer needs, Circadian Optics’ future looks bright.