Did you know a simple broom could change the $10 billion cleaning industry? The Wisp Broom is making waves. It’s priced at just $40 and is changing how we clean our homes.
The Wisp Broom first appeared on Shark Tank Season 10, Episode 5, on November 18, 2018. Inventor Eben Dobson showed the Sharks his cleaning solution. He wanted $500,000 for a 10% stake in his company. Even without a deal, the Wisp Broom’s journey was just beginning.
So, what makes the Wisp Broom special? Its Bristle Seal® Technology has tightly packed bristles at a 90-degree angle. This makes sweeping more efficient. The telescoping handle goes from 28 to 50 inches, making it easy to reach high spots. The dustpan design also lets you keep it in place with your foot, saving your back.
Since Shark Tank, the Wisp Broom has become a hit on QVC. The company has also introduced the miniWISP, a 6-inch version for small cleaning tasks. It was even named one of the “Top 10 Coolest Products” at the Golf Industry Show.
Key Takeaways
- The Wisp Broom System is priced at $40 and includes a broom, dustpan, and hand Wisp.
- It features patented Bristle Seal® Technology for efficient sweeping.
- The telescoping handle extends from 28 to 50 inches for versatile cleaning.
- Eben Dobson pitched the Wisp Broom on Shark Tank Season 10, Episode 5.
- The product has gained popularity on QVC and expanded its line with the miniWISP.
The Revolutionary Wisp Broom: An Introduction
The Wisp Broom system is changing the $3 billion cleaning market. It has sold over 100,000 units, making $3.3 million. Eben Dobson created this game-changing cleaning tool for homes.
Eben Dobson’s Innovative Cleaning Invention
Eben Dobson, CEO of WISP Industries, wanted to change floor cleaning. He made the Wisp Broom with a special dustpan and Bristle Seal Technology. This design lets you clean with one hand, making it easier and faster.
From Golf Course to Household Essential
The Wisp Broom started on the golf course. Dobson used his golf experience to create a tool for putting greens. It then became a must-have for cleaning homes. In 2016, a Kickstarter campaign for the Wisp exceeded its goal by 184%, showing people’s interest.
The Wisp Broom System Components
The Wisp Cleaning System is more than just a broom. It includes a high-tech broom, a WISPpan dustpan, and a miniWISP for small tasks. This system meets all your cleaning needs, making it a great addition to any home.
“We’re not just selling a broom, we’re revolutionizing the way people clean their homes.” – Eben Dobson
Wisp Broom Shark Tank Appearance
Eben Dobson III, the creator of Wisp Broom, made a big splash on Shark Tank Season 10. He asked for $500,000 for a 10% stake in his cleaning product company. His pitch highlighted a new cleaning solution that was already popular in the market.
Dobson shared that his product had sold over 100,000 units and made $3.3 million in sales. Yet, the company was struggling financially. It had lost more than $600,000 each year, with total losses over $2 million in a decade.
The Sharks, including Mark Cuban, Kevin O’Leary, Sara Blakely, Lori Greiner, and Barbara Corcoran, listened closely. Kevin O’Leary was interested and offered $500,000 for 50% of the company. He learned Dobson had invested $2 million in the business.
But Dobson was unsure, and O’Leary took back his offer. The other Sharks also decided not to invest, worried about the company’s money troubles. Even without a deal, Wisp Broom’s story was far from finished.
After Shark Tank, Lori Greiner supported The Wisp by promoting it. The company keeps going, selling online and adding new products like mops and vacuums.
The Unique Features of Wisp Broom
The Wisp Broom is a game-changer in cleaning. It has a design that makes sweeping faster and easier. This tool has changed how we do household chores.
Bristle Seal Technology
The Wisp Broom’s secret is its Bristle Seal Technology. It uses short, dense bristles that act like a squeegee. These bristles grab dust and dirt from different surfaces.
Telescoping Handle Design
The Wisp Broom’s handle is amazing for reaching tight spots. It stretches from 28 to 50 inches. This lets users clean high corners and tight spaces without bending.
90-Degree Angle Bristles
The 90-degree bristles make the Wisp Broom special. They clean corners, edges, and under furniture well. The bristles’ angle ensures they get all the dirt.
Thanks to these features, the Wisp Broom has sold over 100,000 units. It has made $3.3 million in revenue. People love it for its comfort and effectiveness in cleaning.
How the Wisp Broom Outperforms Traditional Cleaning Tools
The Wisp Broom changes the game with its smart design. It moves back and forth, making cleaning easier and less straining on your back. Its dense bristles also trap dust and dirt well.
Available on Amazon for $45, the Wisp Broom beats old-school cleaning tools in many ways:
- It’s easy to use with just one hand, making cleaning faster
- Its electrostatic bristles grab dust and pet hair in one go
- The handle adjusts to fit your height, making it easy to reach and store
- The dustpan’s design ensures you get all the dirt
Before Shark Tank, the Wisp Broom sold $100,000 worth. After the show, sales jumped to $500,000. It now reaches more states than before.
While some worry about its durability for big jobs, the Wisp Broom’s unique features stand out. It’s a big leap forward in cleaning, showing it’s better than traditional brooms in many ways.
The Wisp Cleaning System: More Than Just a Broom
The Wisp Cleaning System is more than just a broom. It’s a complete solution for cleaning your home. It comes with tools that make cleaning easier and faster.
WISPpan: The Innovative Dustpan
The WISPpan changes the game for dustpans. It has a foot-operated design that seals tight to the floor. This means no dust or dirt gets away, saving you time and effort.
WISPaway: Convenient Storage Solution
Keeping your cleaning tools organized is easy with WISPaway. It’s a wall-mounted system that holds your Wisp broom and other tools. It saves space and keeps your cleaning area neat.
miniWISP: Compact Cleaning Power
The miniWISP is great for small cleaning jobs. It’s a 6-inch version of the Wisp broom, perfect for countertops, upholstery, and car interiors. Its small size doesn’t mean it lacks cleaning power.
| Product | Key Feature | Best For |
|---|---|---|
| WISPpan | Foot-operated seal | Efficient debris collection |
| WISPaway | Wall-mounted design | Organized storage |
| miniWISP | Compact 6-inch size | Small area cleaning |
The Wisp Cleaning System’s versatility has made it a hit. By 2018, WISP had sold $3.5 million worth of products, with 10,000 units sold. The average price of a WISP is $34.95, with bundles available for $69.95. This offers great value for your home cleaning needs.
Eben Dobson: The Inventor Behind Wisp Broom
Eben Dobson is a true entrepreneur with a passion for golf and solving problems. He moved from being a financial planner to a cleaning industry innovator. His journey shows his ingenuity and determination.
Dobson had an idea while working at a golf course. He saw how traditional brooms were inefficient. He wanted to make something better. This led to the creation of the Wisp Broom, a tool with 90-degree bristles that catches debris well.
In November 2018, Dobson was on Shark Tank. He asked for a $500,000 investment for 10% of his company. Even though he didn’t get a deal, Lori Greiner was interested. She offered to sell Wisp products on QVC.
| Year | Milestone | Financial Performance |
|---|---|---|
| 2017 | Pre-Shark Tank | $600,000 loss |
| 2018 | Shark Tank Appearance | $3.3 million lifetime sales |
| 2021 | Product Line Expansion | Continued growth |
| 2023 | Post-Shark Tank Success | $7 million annual revenue |
Dobson’s entrepreneurial spirit and innovative ideas have grown Wisp Industries a lot. From a $600,000 loss in 2017 to $7 million in annual revenue by 2023, the Wisp Broom’s success shows Dobson’s hard work and vision.
Wisp Broom’s Journey: From Prototype to Shark Tank
The story of the Wisp Broom is all about innovation and hard work. Eben Dobson started working on this new cleaning tool on the golf course. His efforts eventually led to a big success on Shark Tank.
Development and USGA Approval
Dobson teamed up with a brush company to make many prototypes. After a lot of work, they finally created the Wisp. The USGA noticed its effectiveness and gave it approval for golf courses.
Establishing WISP Industries
After getting USGA approval, Dobson started WISP Industries. This was a key step in making the Wisp Broom available to everyone.
Pre-Shark Tank Success
Before Shark Tank, WISP Industries was already doing well. They sold over 100,000 units and made $3.3 million. This success made the Wisp Broom a strong contender on Shark Tank.
| Milestone | Achievement |
|---|---|
| USGA Approval | Approved for use on golf courses |
| Units Sold | Over 100,000 |
| Revenue | $3.3 million |
The Sharks’ Reaction to Wisp Broom
Eben Dobson presented Wisp Broom on Shark Tank, catching the Sharks’ attention. He sought $500,000 for a 10% stake, valuing his company at $5 million. The unique design, with short, dense bristles at a 90-degree angle, was a highlight.
Despite $3.5 million in sales in 2018, the $2.1 million debt was a concern. Most Sharks backed out because of this. Kevin O’Leary, however, made a bold offer: $500,000 for 50% equity. Dobson initially agreed but later changed his mind, leading to no deal.
Lori Greiner saw the product’s potential. She proposed selling Wisp Broom on QVC without taking a financial stake. This offer would make her a third partner. This chance helped the company grow significantly.
| Aspect | Details |
|---|---|
| Initial Ask | $500,000 for 10% equity |
| Company Valuation | $5 million |
| 2018 Sales | $3.5 million |
| Debt | $2.1 million |
| Kevin’s Offer | $500,000 for 50% equity |
| Final Outcome | No deal, but QVC opportunity |
Although Wisp Broom didn’t get a deal, its appearance on Shark Tank helped. The exposure boosted brand visibility. The company used this chance to improve marketing, products, and sales. Wisp Broom’s story is a testament to innovation and determination overcoming financial hurdles.
Post-Shark Tank Success and Growth
The Wisp Broom’s journey after Shark Tank has been impressive. Despite not getting a deal, the company has grown a lot. It has shown great resilience and adaptability in the cleaning industry.
QVC Performance
Wisp Broom’s success soared with its QVC performance. It quickly became a hit, attracting many fans. Sales skyrocketed as people loved the innovative cleaning solution.
Expanded Product Line
Wisp Industries expanded its offerings after its success. It introduced new products like mops and vacuums. This move allowed Wisp to reach more customers and increase sales.
Industry Recognition
The Wisp Broom’s design impressed industry experts. The miniWISP was named one of the “Top 10 Coolest Products” at the Golf Industry Show. This recognition proved the product’s worth and opened new markets and partnerships.
Wisp Broom faced financial challenges at first. But it cut costs and focused on innovation and customer satisfaction. By using promotional chances and highlighting its unique benefits, Wisp Broom has become a leader in the cleaning market.
Where to Buy Wisp Broom Products
Want to buy a Wisp Broom? You’re in luck! Even though they didn’t get a deal on Shark Tank, Wisp Broom products are still available. The company has made it easier for you to find these innovative cleaning tools.
Before, you could find Wisp Broom in stores and on Amazon. But now, the best place to buy is the official WISP Industries website. This way, you can get the full range of products, including the original Wisp Broom and new items like mops and vacuums.
By selling directly to you, WISP Industries can offer better service and quality. So, if you want to try the cleaning power that impressed Lori Greiner, visit the Wisp Broom website. With over 100,000 units sold and $3.3 million in revenue, these tools are very popular!