Did you know a single tree can use up to 25,000 gallons of water each year? That’s like filling a small swimming pool! The Tree T-Pee is a game-changer, cutting down water use to just 800 gallons a year. It was featured on ABC’s “Shark Tank” and is changing how we save water in farming.
Johnny Georges, the creator of the Tree T-Pee, used his family’s irrigation knowledge to make this product. It’s a simple yet powerful tree guard. It saves water and also protects trees from frost, cutting down fertilizer use by 75%.
Since appearing on Shark Tank in 2013, Tree T-Pee has grown a lot. By December 2021, it made $5 million in sales. By August 2022, its value reached $100 million. It has sold over 127,000 units and is now sold in Europe, Australia, and the Middle East.
Key Takeaways
- Tree T-Pee reduces water usage from 25,000 to 800 gallons per tree annually
- Featured on Shark Tank, securing a deal with John Paul DeJoria
- Saves 75% on fertilizer use and minimizes herbicide application
- Grown from a $150,000 investment ask to a $100 million valuation
- Expanded globally, selling over 127,000 units worldwide
- Lasts for 20 years, providing long-term water conservation benefits
The Origin of Tree T-Pee: A Family Innovation
The story of Tree T-Pee starts with a father-son duo in Florida’s citrus heartland. This product came from years of experience and understanding farmers’ challenges.
Rick Georges: Pioneer of the Citrus and Irrigation Industries
Rick Georges was a visionary in the citrus world. He invented the micro-sprinkler in 1970, changing irrigation forever. This was the start of future water-saving ideas.
Johnny Georges: Carrying on the Family Legacy
Johnny Georges grew up in Winter Haven, Florida, surrounded by citrus farming. He worked with his father for over 20 years. This experience was key in creating Tree T-Pee.
From Frost Protection to Water Conservation
Tree T-Pee’s journey started with Rick’s frost protection cone design. Johnny turned it into a tool for saving water. His vision went beyond frost protection, tackling water, energy, fertilizer, and herbicide use.
| Feature | Original Design | Tree T-Pee |
|---|---|---|
| Primary Function | Frost Protection | Water Conservation |
| Water Usage | 25,000 gallons/year | 800 gallons/year |
| Additional Benefits | Limited | Energy, Fertilizer, Herbicide Savings |
Today, Tree T-Pee shows the Georges family’s commitment to the citrus and irrigation worlds. It has become a global product, available in 80 countries. It’s making a big difference in sustainable farming worldwide.
How Tree T-Pee Works: A Revolutionary Approach to Tree Care
The Tree T-Pee is a game-changer in water conservation and tree care. It’s a cone-shaped device that wraps around young trees. This creates a protective microclimate for them.
It’s designed for trees 1-5 years old. It offers a unique solution to common agricultural challenges.
Tree T-Pee directs water straight to the tree’s roots. This targeted approach minimizes evaporation and runoff. It leads to significant water savings.
A University of Florida study found that trees with T-Pees use 93% less water, fertilizer, electricity, and fuel. This is compared to traditional methods.

Beyond water conservation, Tree T-Pee serves as a shield against frost. It traps heat around the tree, protecting it during cold snaps. This dual functionality makes it an invaluable tool for farmers, especially in regions with varied climates.
| Feature | Benefit |
|---|---|
| Water Containment | Reduces water usage by 93% |
| Frost Protection | Shields young trees from cold damage |
| Nutrient Retention | Minimizes fertilizer runoff |
| Microclimate Creation | Promotes optimal growing conditions |
At just $1 per unit, Tree T-Pee is an affordable solution for farmers of all sizes. Its simple yet effective design revolutionizes tree care. It shows that sometimes, the most impactful innovations are the simplest ones.
The Environmental Impact of Tree T-Pee
Tree T-Pee is a big change in farming, offering many environmental benefits. Since 1984, it has changed how we use water and manage resources in farming.
Water Conservation Benefits
The Tree T-Pee saves a lot of water. A University of Florida study in 2009 showed it cuts water use by 93% compared to old ways of watering. Water needs for each tree went from 32.5 liters to just 2.5 liters with microsprinklers, or 1.9 liters with drip irrigation.
Reduced Energy Consumption
Less water means big energy savings. Farmers using Tree T-Pee see up to 90% less energy cost for pumping and distributing water. This makes farming more eco-friendly.
Minimized Fertilizer and Herbicide Use
Tree T-Pee lets you apply fertilizers and herbicides just where needed. This means up to 80% less chemicals used. It also helps keep weeds away from the tree, needing even less herbicides.
| Resource | Reduction with Tree T-Pee |
|---|---|
| Water | Up to 93% |
| Energy | Up to 90% |
| Chemicals | Up to 80% |
Tree T-Pee costs just $5.50 per unit and lasts about 20 years. It’s a smart choice for farming that’s good for the planet. Using recycled plastic makes it even better for the environment.
Tree T-Pee Shark Tank: A Game-Changing Pitch

In November 2013, Johnny Georges appeared on Shark Tank with his Tree T-Pee. He wanted $150,000 for 20% of his company. This pitch became a highlight of the show.
Johnny’s love for helping farmers was clear. He talked about how Tree T-Pee could save up to 93% of water. This caught John Paul DeJoria’s eye, who saw the product’s and Johnny’s values.
Other Sharks doubted the $4.50 price, but DeJoria believed. He offered $150,000 for 20% equity, valuing the company at $750,000.
“We’re not here to make money. We’re here to make a difference.”
This heartfelt moment touched many viewers. After the show, Johnny got 56,000 emails. Tree T-Pee became famous, expanding to 80 countries.
Now, Tree T-Pee costs $9.95 on its website. It’s sold in Europe, Australia, and the Middle East. Johnny and DeJoria are still working together, aiming to grow globally and raise water conservation awareness.
The Partnership with John Paul DeJoria: Expanding Horizons
The Tree T-Pee’s journey took a remarkable turn when John Paul DeJoria partnered with Johnny Georges. This collaboration has been a game-changer for the water-saving device. It propelled it from a regional product to a national sensation.
From Regional to National Distribution
Tree T-Pee was first sold only in Florida. But with DeJoria’s help, Georges was able to scale production. This led to the product being sold across the United States.
The product’s visibility skyrocketed after its Shark Tank appearance in 2013. This led to increased sales and brand recognition.

Breaking into Retail Markets
Tree T-Pee has made significant strides in retail. It’s now available in select Home Depot stores. This makes it accessible to both farmers and home gardeners.
This move has broadened the product’s customer base. It has contributed to its growing success.
International Expansion Plans
The business expansion of Tree T-Pee doesn’t stop at national borders. Georges and DeJoria are setting their sights on global markets, particularly drought-prone regions. As of April 2024, Tree T-Pee is available worldwide.
This international reach not only boosts the company’s growth. It also contributes to global water conservation efforts. It potentially saves up to 90% of water used in tree irrigation.
“Tree T-Pee isn’t just a product; it’s a solution to a worldwide problem. We’re excited to bring its benefits to farmers and gardeners across the globe.” – Johnny Georges
Tree T-Pee’s Economic Impact on Farmers
The Tree T-Pee has changed farming, bringing big economic wins to farmers. It has made old farming ways better, saving money and boosting crop growth.
University of Florida studies show the Tree T-Pee’s power. Trees with T-PEE use 93% less water, fertilizer, electricity, and fuel. This big cut in use means big savings for farmers.
The Tree T-Pee’s benefits go beyond saving resources. It also keeps young trees safe from frost, saving harvests. This can greatly increase farmers’ profits.
| Aspect | Traditional Method | With Tree T-Pee |
|---|---|---|
| Water Usage | 100% | 10% |
| Fertilizer Use | 100% | 7% |
| Energy Consumption | 100% | 7% |
| Frost Protection | Limited | Enhanced |
At first, some farmers were hesitant. But now, they see the Tree T-Pee’s long-term benefits. Johnny Georges, the creator, said, “I’m trying to change 30 years of mindset.” This change is making farming better in the U.S.
Beyond Citrus: Diverse Applications of Tree T-Pee
Tree T-Pee was first made for citrus trees but now helps many other types. It’s great for saving water and protecting plants in gardens and farms. It’s a big help for both home gardeners and farmers.
Adapting to Various Tree Types
Tree T-Pee works with many tree types, not just citrus. Farmers in places like California, Texas, India, and Mexico use it. It cuts water use by up to 90% compared to old ways of watering.

Home Gardening Applications
Tree T-Pee is also good for home gardens. It’s easy to use and doesn’t cost a lot. People say it makes their trees healthier and uses less water.
Potential Use in Reforestation Projects
Tree T-Pee could help with planting new forests. It saves water, which is key in tough environments. This could be a big help in keeping land healthy and green.
Tree T-Pee is changing how we care for trees in many ways. It’s used in farming, gardening, and even for the environment. This shows it’s a valuable tool for saving water and growing trees in a green way.
The Manufacturing Process: Sustainability in Production
Tree T-Pee is all about being green. They make their tree guards in the United States from 100% recycled plastics. This fits right with their goal of protecting the environment.
Using recycled plastics is good for the planet. It cuts down on the need for new plastics, reduces landfill waste, and lowers carbon emissions. Tree T-Pee stands out in the farming world because of this.
Tree T-Pee works hard to waste less and use less energy. They use smart machines and efficient methods to keep their impact small. This green approach is seen in every part of their product.
| Aspect | Tree T-Pee Manufacturing | Traditional Manufacturing |
|---|---|---|
| Materials | 100% recycled plastics | New plastics |
| Energy Consumption | Minimized | Higher |
| Waste Production | Reduced | Significant |
| Environmental Impact | Lower carbon footprint | Higher carbon footprint |
Tree T-Pee’s green efforts have paid off. By 2021, they sold over 127,000 units and made $5 million a year. By April 2024, their value hit $100 million, with products sold all over the world. This shows that going green can be good for business and the planet.
Tree T-Pee’s Growth: From $150,000 Ask to $100 Million Valuation
Tree T-Pee’s journey from Shark Tank to success is truly remarkable. Johnny Georges asked for $150,000 for 20% equity, valuing his company at $750,000. His water-saving tree guard turned out to be a game-changer in sustainable agriculture.
Initial Shark Tank Investment
Johnny’s pitch caught John Paul DeJoria’s eye. This partnership started an incredible growth story. The product saves water, from 10,000 to 800 gallons per tree annually. This appealed to farmers and environmentalists.
Revenue and Expansion Milestones
Tree T-Pee’s growth has been amazing:
- By December 2021, annual revenue hit $5 million
- Over 127,000 units sold, lasting 20 years
- By August 2022, the unit price was $9.95
Current Market Position and Future Projections
Tree T-Pee’s success story keeps growing. By April 2024, its valuation reached $100 million. This is a 66,567% increase from the initial $150,000 ask. It shows the product’s market acceptance and growth potential.
| Milestone | Value |
|---|---|
| Initial Shark Tank Ask | $150,000 |
| Initial Valuation | $750,000 |
| Current Valuation | $100 million |
| Growth Percentage | 66,567% |
Tree T-Pee is now a key player in agricultural technology. Its success and global expansion show a bright future for this water-saving solution.
Conclusion: Tree T-Pee’s Role in Sustainable Agriculture
Tree T-Pee has changed the game in sustainable farming. It cuts water use by up to 90% compared to traditional methods. Farmers use 75% less fertilizer, thanks to its smart water system.
At just $9.95 per unit, Tree T-Pee is affordable. It saves water and nutrients. Farmers see better tree survival and growth, leading to quicker profits.
Tree T-Pee’s benefits extend beyond farms. It protects local water and reduces pollution. Made from 100% recycled plastic, it’s eco-friendly. It works for all tree types, helping farmers worldwide.
Since appearing on Shark Tank in 2013, Tree T-Pee’s value has grown. It now has an estimated $6.3 million value in 2024. Tree T-Pee is leading the way in water conservation and sustainable farming.
