Did you know a simple cone-shaped device can cut water use for young trees by 3,000%? This amazing fact is about Tree TP, a game-changing water saver seen on Shark Tank. Johnny Georges created it. This tool changes how farmers care for saplings, reducing water use from 25,000 gallons to just 800 gallons per tree.
Tree TP does more than save water. It’s a big win for farmers, offering both water saving and frost protection for trees 1-5 years old. It’s made from 100% recycled plastics in the U.S., showing how innovation can be green.
After Shark Tank, Tree TP became a national sensation. In just 24 hours, Georges got over 56,000 emails. This huge interest led to thousands of Tree TPs sold in one night. It showed America was eager for this water-saving wonder.
Key Takeaways
- Tree TP reduces water usage by 3,000%, from 25,000 to 800 gallons per tree
- Made from 100% recycled plastics in the U.S.
- Featured on Shark Tank, generating massive public interest
- Provides both water conservation and frost protection for young trees
- Now distributed by The Home Depot, expanding its market reach
The Origin of Tree TP
Tree TP started in the citrus industry. Johnny Georges was inspired by his dad’s work on irrigation systems. He wanted to find a way to protect young trees from frost and save water.
Johnny Georges’ Innovative Concept
Johnny’s experience in the citrus industry was key to Tree TP. He worked for over 20 years, installing pumps and setting up irrigation for 30,000 acres of citrus. This experience helped him understand farmers’ challenges.
Inspiration from the Citrus Industry
The idea for Tree TP came from protecting young orange trees from frost. Johnny made a better solution than packing dirt around tree trunks. His method was more efficient and kinder to the environment.
Evolution from Frost Protection to Water Conservation
Tree TP was first for frost protection, but soon it helped save water too. It cuts a tree’s water use from 25,000 gallons to 800 gallons, a huge 96% drop. This innovation also reduces fertilizer use by 75%, helping farmers apply it more precisely.
| Aspect | Without Tree TP | With Tree TP | Improvement |
|---|---|---|---|
| Annual Water Usage | 25,000 gallons | 800 gallons | 96% reduction |
| Fertilizer Usage | 100% | 25% | 75% reduction |
| Frost Protection | Limited | Enhanced | Improved survival rates |
How Tree TP Works
Tree TP is a new way to keep water in the soil for plants. It works well with drip irrigation and micro-sprinklers. This makes it a big help for saving water in farming.

Tree TP wraps around tree roots to keep water and heat in. This helps trees stay healthy during cold weather and dry times. It’s a must-have for farmers and gardeners.
Putting Tree TP on trees is easy. You just need buttons or zip ties to hold it in place. After it’s on, it cuts down water use from 25,000 gallons to 800 gallons per tree. This shows how well it works.
| Feature | Benefit |
|---|---|
| Water retention | 90% water savings |
| Heat provision | 10+ degree temperature increase |
| Root growth | 7-9 inches deeper annually |
| Fertilizer reduction | 75% less usage |
| Wind resistance | Up to 60 mph |
Tree TP is made to last, staying in place for up to five years. It helps roots grow deep. It’s also made from 100% recycled plastic, lasting over 20 years in some cases.
The Shark Tank Pitch
Tree TP appeared on Shark Tank, catching the investors’ eyes with its water-saving idea. Johnny Georges, the creator, aimed to change farming forever.
Johnny Georges’ Presentation
Georges introduced Tree TP, a product he made with his late father in 1984. He highlighted its efficiency, pointing out a University of Florida study. The study showed trees with T-PEEs used 93% less resources.
Sharks’ Initial Reactions
The Sharks were drawn to Tree TP’s ability to change farming. Georges’ dedication to helping farmers and saving water impressed them. He asked for $150,000 for 20% of his company, which sparked interest.
Pricing and Profit Margins Discussion
The talk turned to Tree TP’s money side. Georges said he sold 127,500 units at $4.50 each, with a cost of $2.95. This thin profit margin made the Sharks curious, especially Kevin O’Leary.
| Product | Selling Price | Production Cost | Profit Margin |
|---|---|---|---|
| Tree TP | $4.50 | $2.95 | $1.55 |
| Retail Price (Home Depot) | $9.97 | – | – |
Despite worries about pricing, John Paul DeJoria saw Tree TP’s worth. He believed in its mission to help farmers and save water worldwide. This shared vision led to a surprising Shark Tank deal.
John Paul DeJoria’s Investment
The Tree TP Shark Tank investment was a big moment for Johnny Georges’ water-saving idea. John Paul DeJoria, co-founder of Paul Mitchell, saw the potential in the new irrigation device.
The $150,000 Deal
DeJoria offered $150,000 for a 20% stake in Tree TP, matching Georges’ ask. This investment from DeJoria was a game-changer for the small Florida company.

DeJoria’s Vision for Tree TP
DeJoria had a big vision for Tree TP. He wanted to take the product to 80 countries. He aimed to make it accessible to farmers while improving their profits.
DeJoria’s strategy fit his belief in investing in ventures that help people and the planet.
“I invest in things that make me feel good in my heart,” DeJoria once said, highlighting the value of socially responsible investments.
DeJoria’s guidance was key for Georges, helping him grow the business and enter global markets. This partnership showed how a Shark Tank investment can drive growth and innovation in water conservation tech.
Environmental Impact of Tree TP

Tree TP is a big step forward in saving water. It cuts water use from 25,000 gallons to just 800 gallons per tree. That’s a huge 90% drop! The University of Florida’s Institute of Food and Agricultural Sciences backs up these amazing numbers.
But Tree TP does more than just save water. It’s made from 100% recycled plastics, helping the planet. This green choice matches the growing need for eco-friendly farming.
Tree TP works well in dry places like Israel too. It saves water and cuts down on herbicide use. This makes it a great choice for those who care about the environment.
“Tree TP is changing farming. It’s not just about saving water; it’s about making farming sustainable,” says Innovative Field Magazine.
The product also helps trees grow faster. Young citrus trees can grow 30% quicker in their first year with Tree TP. This means earlier harvests and more crops, helping farmers and the planet.
- 90% water savings
- Made from recycled materials
- Reduces herbicide use
- Boosts tree growth by 30%
Tree TP’s impact is clear. It’s more than a product; it’s a key to sustainable farming in a world where water is precious.
Global Expansion Plans
Tree TP’s journey from a local solution to a global leader is amazing. It started with a focus on farming and water conservation. Now, it’s making waves around the world.
Reaching New Horizons
After Shark Tank, Tree TP aimed to reach 80 countries. It has already set up in Europe, Australia, and the Middle East. The company adapts its tech to fit different farms and climates.

Overcoming Hurdles
COVID-19 didn’t stop Tree TP from growing. It partnered with small farms globally, bringing its tech to more farmers. Tree TP’s focus on sustainability and efficiency has won over farmers everywhere.
| Region | Market Penetration | Key Challenges |
|---|---|---|
| Europe | Growing | Adapting to varied climate zones |
| Australia | Expanding | Drought-resistant farming techniques |
| Middle East | Emerging | Water scarcity solutions |
Tree TP keeps pushing forward, aiming to reach big corporate farms. Despite the hurdles, it stays true to its mission of changing how we use water in farming worldwide.
Tree TP’s Current Market Status
Tree TP is making a big splash in the agriculture tech world. In 2024, they sell their water-saving units for $9.95 each. They went back to making only black Tree TPs after finding out white ones didn’t block UV light well.
Tree TP is now more than just a product. They sell cool stuff like hats, stickers, and T-shirts. This shows they’re getting more popular. They also work with Tropica Mango Rare and Exotic Tropical Fruit Tree Nursery to help different farmers.
Tree TP does more than just sell products. They visit farms across the U.S. to meet farmers. This helps them stay in touch with their users and get ideas for new things.
On social media, like TikTok, Tree TP is getting a lot of attention. They use it to reach young people and show how their tech helps farmers today.
Tree TP keeps growing and changing in the market. They stay true to saving water but also meet the needs of the farming world.
Benefits for Farmers and Agriculture
Tree TP has changed water use in farming, bringing big benefits to farmers. It makes farming more sustainable and cheaper.
Water Conservation Statistics
Tree TP’s effect on saving water is huge. It cuts water use by 3,000%, needing just 1/30th of what’s usually used. This means using 800 gallons per tree each year instead of 10,000.
With over 127,000 Tree TPs sold, the water saved is huge.
Cost Savings for Farmers
Tree TP costs $9.95 at first, but it lasts up to 20 years. This saves farmers a lot of money over time. It has made $5 million a year and is worth $100 million.
This shows how much farmers save by using less water and managing crops better.
Improved Crop Survival Rates
Tree TP also helps crops survive better. It protects against frost and drought, making plants healthier and stronger. It’s available worldwide as of April 2024.
Farmers everywhere can now use Tree TP. It has been praised for helping make farming more sustainable.
